THE NEED FOR A GOOD DOMAIN NAME
The choice of good domains is the discretion of the website concerned. An easy-to-remember-name remains in the memory of the user to recall and there is more likelihood of the name being passed onto the prospective visitors
The ability of the search engine to pick up the keywords enables the visitors to know what the website is about even before they call on there.
However, once established the branded domain name is better since the name will do the rounds owing to its catchy name.
By looking at the following names of a keyword brand name and branded domain it would be convenient to distinguish between the better of the two. The ‘keyword domain name technology’ and computerblog.com is far more difficult to remember than “lemonblock.com.”
The following are the points that have an influence of the domain name in the success or failure of it.
Returning of the visitors
Ability of the number able to be remembered
Passed on by word of mouth
Ranking of the search engines
A Keyword domain has to be relative to the site. Many of the down of keyword domains are taken and the free ones tend to be longish and have a dash (-) in it.
To elaborate on this factor the name www.computalk.net. is a mixture of keyword domain and branded domain, for the visitor to find it is a computer forum and the keywords in it “talk” refers to talking and the forums ‘compu” is relative to computer. In effect, it could be used for keyword as well as brandable and for wide range of things such as social networking site, computer news site and many more.
Despite the availability of wide range of options in choosing the name, wisdom should prevail eventually since it is hard to redirect from one name to another once the website is established.
Hence, it is wise to give it a thought the impact a domain name will bring about and under the circumstances brandable domains are better.
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